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Strategic Organizational Communication

In a Global Economy - 400 - 12183990

Taschenbuch von Charles R. Conrad und Marshall Scott Poole

70867555
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  • Beschreibung
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Details
Artikel-Nr.:
70867555
Im Sortiment seit:
08.02.2012
Erscheinungsdatum:
02/2012
Medium:
Taschenbuch
Einband:
Kartoniert / Broschiert
Auflage:
7. Auflage von 2012
7. Auflage
Autor:
Conrad, Charles R.
Poole, Marshall Scott
Verlag:
Wiley John + Sons
Wiley, John, & Sons, Inc
Sprache:
Englisch
Rubrik:
Medienwissenschaften
Sonstiges
Seiten:
506
Gewicht:
780 gr
Beschreibung
Surveying a wide variety of disciplines, this fully-revised 7th edition offers a sophisticated and engaging treatment of the rapidly expanding field of organizational communication
* Places organizations and organizational communication within a broader social, economic, and cultural context
* Applies a global perspective throughout, including thoughtful consideration of non-Western forms of leadership, as well as global economic contexts
* Offers a level of sophistication and integration of ideas from a variety of disciplines that makes this treatment definitive

Updated in the seventh edition:
* Coverage of recent events and their ethical dimensions, including the bank crisis and bailouts in the US and UK
* Offers a nuanced, in-depth discussion of technology, and a new chapter on organizational change
* Includes new and revised case studies for a fresh view on perennial topics, incorporating a global focus throughout
* Online Instructors' Manual, including sample syllabi, tips for using the case studies, test questions, and supplemental case studies
Information zum Autor
Charles Conrad is a Professor of Organizational Communication at Texas A&M University. He has received more than a dozen college and university-level teaching awards, including the National Communication Association's Donald Ecroyd Award. He is the author or editor of nine books, the most recent of which are Organizational Rhetoric (2011) and Global Engineering (2010). His research focuses on the relationship among communication, power, and politics, especially the communicative strategies used by organizations to influence public policies and popular attitudes.

Marshall Scott Poole is a Professor of Communication and Director of the Institute for Computing in the Humanities, Arts, and Social Science at the University of Illinois Urbana-Champaign. He has received several teaching awards and multiple research awards, including the Steven Chaffee Lifetime Productivity Award from the International Communication Association. He is the author or editor of eleven books, including Handbook of Organizational Change and Innovation (2004) and Working Through Conflict (2008).
Inhaltsverzeichnis
Unit I: Underlying Concepts
1. Strategic Organizational Communication
2. Keys to Strategic Organizational Communication
Unit II: Strategies of Organizing
3. Traditional Strategies of Organizing
4. Relational Strategies of Organizing
5. Cultural Strategies of Organizing
6. Network Strategies of Organizing
Postscript to Unit II: Contingency Perspective on Organizing Strategies
Unit III: Challenges in the 21st Century
7. Communication, Power, and Politics in Organizations
8. Communication, Decision Making, and Conflict in Organizations
9. Communciation and Organizational Change
10. Communication and Diverse Workplaces
11. Communication, Globalization, and Organizations
12. Communication, Ethics, and Organizational Rhetoric
Postscript to Unit III
Epilogue
Bilder