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The Lean Startup

How Constant Innovation Creates Radically Successful Businesses - 5000 - 131873

Taschenbuch von Eric Ries

70662103
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Details
Artikel-Nr.:
70662103
Im Sortiment seit:
29.09.2011
Erscheinungsdatum:
06.10.2011
Medium:
Taschenbuch
Einband:
Kartoniert / Broschiert
Auflage:
Trade Paperback
Autor:
Ries, Eric
Verlag:
Penguin Books Ltd (UK)
Imprint:
Portfolio
Viking
Sprache:
Englisch
Originalsprache:
Englisch
Rubrik:
Wirtschaft
Wirtschaftsratgeber
Seiten:
336
Gewicht:
440 gr
Beschreibung
Most new businesses fail. But most of those failures are preventable.

The Lean Startup is a new approach to business that's being adopted around the world. It is changing the way companies are built and new products are launched.

The Lean Startup is about learning what your customers really want. It's about testing your vision continuously, adapting and adjusting before it's too late.

Now is the time to think Lean.
Information zum Autor
Eric Ries is an entrepreneur and the author of the international bestseller The Lean Startup , which has sold over one million copies and has been translated into over thirty languages. He has founded a number of startups including IMVU, where he served as CTO, and he has advised on business and product strategy for startups, venture capital firms, and large companies, including General Electric, where he partnered to create the FastWorks program. Eric has served as an Entrepreneur-in-Residence at Harvard Business School, IDEO, and Pivotal and he is the founder and CEO of the Long-Term Stock Exchange.
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